Philosophy

Design and Development Philosophy

Flashy design, movement, and pretty pictures are great but we always need to consider that design is a tool. If design is not helping you get more readers, more viewers, more inquiries, more brand awareness, or more sales, then it is like having a work of art that you hang in your basement.

Design is subjective but it should always help your site’s visitors, not hinder them. Some people will think a website design is fantastic, and others may barely notice it. Boundless websites builds your site to appeal to your target market. Boundless respects convention as much as possible in layout because if a user finds your site easy to use and visits more pages, the possibility of you being successful increases.

Content Philosophy

Boundless websites is all about freedom and empowerment with your website. It’s your site, you should be able to make changes to the text, images, and more.

WordPress has always been about making managing a website accessible to everyone, you shouldn’t need to be a coder or programmer to expand your site.  Boundless will build the site in such a way where you won’t need to call to make changes for you. Boundless also offers more in-depth WordPress training via phone or email.

Marketing Philosophy

In this arena integrity is everything. There are so many people out there trying to make a buck off you by any means.

When trying to help you rank in the search engines we use only ethical “white hat” techniques. No one likes getting spammed and we certainly do not want to be part of the problem. In the end a clean and ethical approach to SEO is the best approach for long-term ranking. Companies that engage in “quick ranking” tactics will eventually find the money was wasted.